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| Your search results Your search for FIND ("subject group" =marketing communications reading list/=sponsorship reading list) returned the following 38 results: |
| MARKETING COMMUNICATIONS: INTERACTIVITY, COMMUNITIES AND CONTENT (5TH ED) FILL, CHRIS. Harlow: FINANCIAL TIMES/PRENTICE HALL, 5th edition, 958 Pages, 2009. ISBN 9780273717225 Loan Shelf Reference: BA MA ID: 241192 | |
| INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATIONS (4TH ED) CLOW, KENNETH E; BAACK, DONALD. Upper Saddle River, NJ: PEARSON EDUCATION, 4th edition, 478 Pages, 2009. ISBN 0138157375 9780138157371 Loan Shelf Reference: BA MA ID: 241199 | |
| INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION (8TH ED) SHIMP, TERENCE A. London: SOUTH WESTERN COLLEGE PUBLISHING, 8th edition, 668 Pages, 2009. ISBN 0324665318 9780324665314 Loan Shelf Reference: BA MA ID: 242438 | |
| INTEGRATED MARKETING COMMUNICATIONS (EUROPEAN ED) OUWERSLOOT, HANS; DUNCAN, TOM. Maidenhead: MCGRAW-HILL, European edition, 523 Pages, 2008. ISBN 0077111206 9780077111205 Loan Shelf Reference: BA MA ID: 225774 | |
| PROFITABLE MARKETING COMMUNICATIONS: A GUIDE TO MARKETING RETURN ON INVESTMENT YOUNG, ANTONY; AITKEN, LUCY. London: KOGAN PAGE, 212 Pages, 2007. ISBN 074944942X 9780749449421 Loan Shelf Reference: BAD 363 ID: 220422 | |
| MARKETING COMMUNICATIONS (EGAN) EGAN, JOHN. London: THOMSON LEARNING, 467 Pages, 2007. ISBN 1844801217 9781844801213 Loan Shelf Reference: BA MA ID: 221275 | |
| MARKETING COMMUNICATIONS: A EUROPEAN PERSPECTIVE (3RD ED) DE PELSMACKER, PATRICK; GEUENS, MAGGIE; VAN DEN BERGH, JOERI. Harlow: FINANCIAL TIMES/PRENTICE HALL, 3rd edition, 610 Pages, 2007. ISBN 0273706934 9780273706939 Loan Shelf Reference: BA MA ID: 221620 | |
| INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATIONS (3RD ED) CLOW, KENNETH E; BAACK, DONALD. Upper Saddle River, NJ: PEARSON EDUCATION, 3rd edition, 515 Pages, 2007. ISBN 0132382091 9780132382090 Loan Shelf Reference: BA MA ID: 227091 | |
| INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION (7TH ED) SHIMP, TERENCE A. Mason, OH: THOMSON HIGHER EDUCATION, 7th edition, 629 Pages, 2007. ISBN 0324408080 9780324408089 Loan Shelf Reference: BA MA ID: 232638 | |
| SPORTS SPONSORSHIP: GOING FOR GOLD OWEN, ROB. Peterborough: UPFRONT PUBLISHING LIMITED, 94 Pages, 2006. ISBN 1844263584 Loan Shelf Reference: BRN KWB 79 ID: 214119 | |